There are three things you want to achieve with social media; engage, entertain and educate. Here is an example of a social media story I have done for one of my clients, who owns a building company.

Natalie Cowling, owner and creator of Super Sea Minerals, wanted options in her life. When council changed the zoning in her area, it allowed her to do that by designing a creative and artistic secondary dwelling in her backyard. She wanted the space to be ‘just enough’ and something she could put her personality on from the beginning.
She achieved that and more and all for under $100K. She chose the Bellingen Building Company because she found that the owner, Simon Fairbanks, really listened carefully to what she was after. This was important to her because she had a really clear idea of what she wanted.
After studying the lie of the land, Natalie pegged out the proposed house site and had it drawn up by local draftsman, Emil Sikora. The result is a one-bedroom house, nestled in the trees, with the added option of an attic space, which can be used as a guest space and for her to pursue her creative outlets.
Natalie has used clever touches to express her personality throughout her home. All the windows and doors are recycled being collected before she built and then the house designed around them. There are feature stained glass windows built into the walls.
Her bathroom has a ‘tango’ floor, black and white checkered tiles along with a bath with a view out to the bushland.
The galley kitchen is accented with a hand chosen assortment of coloured tiles which draw in the colours of her home. The living area has a pot belly fire and doors which open onto a private deck which gives the living area an increased dimension.
Her exterior paint colours are Piet Mondrian inspired. She has square blocks of deep red in juxtaposition to a dark grey with a lighter trim. The effect of the paint choices, the angles of the upper level of the house and the eclectic choice of recycled windows, doors and stained glass features, is striking.
Natalie is very happy with the result and the quality of the build is evident. She found living on site, having a hands on project management role and speaking to Simon, the builder, every day contributed to an efficient and effective building result.
One thing she did learn is that you can’t change your mind once things have started, without it costing you, luckily she says, she didn’t change her mind!
LIKE THE BELLINGEN BUILDING COMPANY PAGE for more stories like this.
-Story by Emma Hohnen www.emmahohnen.com